Create a Proposal (4-5 pages single-spaced), with your supervisor as the primary audience, detailing the major concerns, options, and stakeholders in the case, and make a specific recommendation that the Chamber of Commerce should promote as a remedy for the bridge issue.

Assignment: Read the case study at the bottom of this document. Part 1: Create a Proposal (4-5 pages single-spaced), with your supervisor as the primary audience, detailing the major concerns, options, and stakeholders in the case, and make a specific recommendation that the Chamber of Commerce should promote as a remedy for the bridge issue. Support your recommendation with quality sources, examples, and details. Include at least three (3) visual elements and five (5) references in the document. Part 2: In a separate document, include a short statement of ~250 words (with your instructor as the audience) that explains your rhetorical choices and rationales for those choices. Rhetorical choices may include: purpose, context, audience, word choice, organization, visuals, links, references, tone, etc. Try to articulate how and why you made the choices you made and link them to your purpose, audience, and the context of the case. Part 3: A brief statement that addresses your purposes, choices, and rationales for the project. Elements of the text may include: Executive Summary, Identification of Options, Recommendations based on credible research, Implementation suggestions and details, and References. Purposes: Think deeply about a problem in business/industry Determine an audience or audiences for your communications; Consider multiple interested parties Consider how to address different audiences Identify problems and propose solutions Gather credible and relevant sources Convey significance to audiences Use writing to support a perspective Communicate ethically and develop your ethos Format: Determine format based on the needs of your audience(s) and purpose(s). Sources should be cited. Formatting for the references should come from business genre examples in the textbook. Resources: Samples of documents are available in Writing in Professional Contexts, Part V. Suggestions for Success: Do some quick writing or timed writing to generate ideas Determine who your primary intended audience is. Ask what information they need? What rhetorical choices may best communicate with this audience? What about other audiences? How do you address these differing audiences? Revise several times Seek out additional feedback from the ECU Writing Center From “Articulating Public Concerns” Case: In April, you accepted a summer internship as a community relations specialist with a chamber of commerce in a county on the eastern North Carolina coast. Just after you were hired, a major news story broke over safety concerns about an outer banks bridge located in this county. On your first day of work in June, your boss mentioned that she was open to your ideas about handling public relations related to the bridge. You see this as a great chance to build your professional ethos, so you do some research and learn that there are four major proposals: one group wants to fix the existing bridge, one wants to institute a ferry system, one wants to build a new bridge through a local preserve, and one wants to build a much longer and more expensive bridge through the sound that avoids the preserve. There are advantages and disadvantages to each of these proposed plans, but many stakeholders will disagree on the value of different approaches. Local conservationists, geologists, marine biologists, engineers, local business owners, public attorneys, and fisherpeople are all involved and vocal groups. Cost—which will be borne by county taxpayers—is a major factor in considering what options are accessible. There is a great need for stakeholders to engage in civil, rhetorically guided conversation, because ultimately the issue will be decided by a voter referendum at the county level. You’re interested in this situation, and you decide you’d like it to be the focus of your internship. Davis, Carleigh, et al. Writing in Professional Contexts. Fourth Ed., Fountainhead Press, 2017.

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